Frequently asked questions

How many hours does perfume last?

Eau de Cologne = 3-5% fragrance and will last 2-3 hours. Eau de Toilette = 5-7% fragrance and will last 2-4 hours. Eau de Parfum = 12-18% fragrance and will last 4-6 hours. Perfume = 15=30% fragrance and will last 6-8 hours or more.

Does scent ever expire?

Yes. Three to six months after opening the bottle, the alcohol and aldehydes [organic compounds in fragrance] evaporate and change the nature of the smell," "This causes it to have more of a chemical-like smell." To preserve its lifespan, store your fragrance away from direct sunlight in a cool, dry spot. If you're not going to use it regularly, seal it in a plastic bag and place it in the fridge — it'll keep it fresh for a few extra months. The best advice? Buy something you really love so you'll actually want to wear it most days.

How can I make my perfume last longer on my skin?

All other things being equal, perfumes evaporate more rapidly from dry skin, so the best way to make fragrance last longer is to use a relatively heavy body lotion or cream. Some people like to buy the "matching" cream for their fragrance, which gift sets are perfect way of maintaining the scent. You can also use an unscented cream like Cetaphil, or try petroleum jelly or jojoba oil. You might also try a light mist to your hair, which is said to hold scent longer than skin.

Whats the difference between edt and edp?

The main difference between the types of fragrance lies in the concentration of essences. The order of highest to lowest concentration is first Perfume, which has 40% concentrated essence second, Eau de Parfum (edp) it is lighter than perfume with an 8 to 15% concentration which can last up to 3 to 5 hours, third, Eau de Toilette, (edt) it is lighter than edp, with a 4 to 8% concentration and can last up to 2 to 4 hrs.

Are your products genuine?

All of our products are 100% genuine and come in their full manufacturer's packaging from reputable suppliers

Do your prices include VAT?

Yes, all prices include VAT.

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